Unit 6

Palabra

Definición

Ejemplo

entrepreneur

a person who sets up a business or businesses, taking on financial risks in the hope of profit

Many young entrepreneurs came to the meeting

own business

a business that belongs to a person who runs it and works for it

I dream of having my own business

circumstance

a fact or condition connected with or relevant to an event or action

I can't remember the circumstances I first heard it

attraction

the action or power of evoking interest in or liking for someone or something

Big Ben is a famous tourist attraction

disadvantage

something that causes problems, or that makes someone or something less likely to be successful or effective

I can't see any disadvantages in the plan

prediction

a statement about what you think is going to happen, or the act of making this statement

Here are our predictions for next year's fashions

visibility

the distance that you can see, especially when this is affected by the weather conditions

All planes were grounded because of poor visibility

turnover

the amount of money that a company gets from sales during a particular period

Our turnover has grown by 10%

decide

to make a choice or judgment about something, especially after consideringall the possibilities or arguments

Have you decided what you want?

grow

to increase in size or amount, or to become more advanced or developed

An economic boom is a time when a country's economy grows

recycle

to put used objects or materials through a special process so that they can be used again

Can we recycle aluminum?

become

to start to have a feeling or quality, or to start to develop into something

He became anxious the more he thought about it

ethical

connected with principles of what is right and wrong

He's faced with a hard ethical decision

crowdfunding

a method of getting money for something, for example a new film or album, by asking many people to give part of the money needed, often on the Internet

I recently ran a crowdfunding campaign to create an album

start-up

a new small company or business, especially one whose work involves computers or the Internet

This bank specialises in providing finance for start-ups

set up

to start a company, organization, committee etc

His money helped us to set up a restaurant

business angel

a private investor who puts money into new business activities, especially ones based on advanced technicalideas

The non-profit organisation provides tools to business angels to improve investments

funding

money that a government or organization provides for a specific purpose

The project received government funding

pitch

the things someone says to persuade people to buy something, do something, or accept an idea

An effective sales pitch should be short and direct

target market

a particular group of consumers at which a product or service is aimed

Our target market is women between 40–55 years

persuade

to cause to believe; convince

He failed to persuade me

accept

to take something that someone offers you, or to agree to do something that someone asks you to do

Do you accept credit cards?

gain

to obtain or achieve something you want or need

I have a lot to gain by taking this job

share

to use something with other people

Bill and I shared an office for years

purpose

goal

Our purpose is to provide accessible and quality internet connection to people

aim

to point or direct a weapon towards someone or something that you want to hit

I fail to understand his true aim

found

to start something such as an organisation, company school, or city

The Academy was founded in 1666

unique

unusually good and special

Every person's fingerprints are unique

cool

fashionable in a way that people admire

He has got a cool car

fashionable

popular or thought to be good at a particular time

Green is very fashionable this season

high-flyer

a person who is or has the potential to be very successful, especially academically or in business

They were academic high-flyers - absolute standouts in any crowd

prestigious

inspiring respect and admiration; having high status

The film won several prestigious awards

reliable

a reliable person is someone who you can trust to behave well, work hard, or do what you expect them to do

All my colleagues agree I'm a very reliable person

well-known

known or recognized by many people

It's a well-known fact!

admire

to respect and like someone because they have done something that you think is good, or to respect their qualities or skills

I admire Michael Jordan

depend

to need (someone or something) for support, help, etc

It will depend on the weather

exactly

used to emphasise that something is completely correct in every detail

He knew exactly what I meant

underestimate

estimate (something) to be smaller or less important than it really is

They underestimated the size of the problem

inspire

to make someone feel that they want to do something and can do it

She really inspires me

creativity

the ability to use your imagination to produce new ideas, make things etc

I admire her creativity

scene

part of a play during which there is no change in time or place

I'll never forget this painful scene

influence

the capacity to have an effect on the character, development, or behaviour of someone or something, or the effect itself

Don't belittle his influence

empathy

the ability to share someone else's feelings or experiences by imagining what it would be like to be in that person's situation

He showed empathy when her family was in trouble

support

if results, facts, studies etc support an idea or statement, they show or prove that it is correct

He gives help and support to all his staff

common

occurring, found, or done often; prevalent

In places like Spain, sending cards still isn't very common

direction

the position towards which someone or something moves or faces

He went in the wrong direction